Privacy Policy

SIMAME ("CONNECT", "we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, mobile application, or use our laundry management platform.

By using the SIMAME platform as a customer, laundry owner, or delivery partner, you consent to the data practices described in this policy. If you do not agree with any part of this policy, please refrain from using our services.

We collect information directly from you when you register an account, place laundry orders, manage your business, or communicate with us:

• Personal Profile Data: Name, email address, phone number, business name, and password credentials.
• Location & Delivery Data: Physical address, delivery coordinates, pickup instructions, and geolocation during active orders.
• Order & Transaction Details: Laundry items submitted, service categories, special wash preferences, order status history, and payment status.
• Payment & Billing Reference: Transaction reference numbers provided by secure payment processors (e.g., Paystack/Flutterwave). We do not store raw credit card numbers or PINs on our servers.
• Technical & Device Metadata: IP address, device type, operating system version, push notification tokens, app launch diagnostics, and crash logs via Sentry/Vercel Analytics.
• App Usage Events: When you are signed in, the mobile app records when it is opened and when you tap a notification, together with a random device identifier, the platform and the app version. These events are linked to your account and are used only by SIMAME to understand and improve the app. They are not shared with third parties or used for advertising.
• Sign-in Data: If you sign in with Google or Apple, we receive your name and email address from that provider. Sign in with Apple lets you hide your email address; we then receive an Apple relay address instead.
• Reviews & Feedback: Star ratings and comments you write about a laundry after a completed order, and messages you send to support.

You can browse laundries and prices in the app without an account. We do not track you across other companies' apps or websites, and we do not use your data for third-party advertising.

We process your personal information for the following legitimate business purposes:

• Processing, routing, and tracking laundry pickup and delivery requests between customers and partner laundries.
• Facilitating secure online payments and generating financial earnings reports for laundry owners.
• Sending critical transactional updates (order status changes, driver assignments, payment receipts) via push notifications, SMS, or email.
• Preventing fraudulent activity, ensuring account security, and verifying partner identity.
• Improving web app performance, diagnosing platform errors, and enhancing customer experience.

We do not sell or rent your personal data to third parties for marketing purposes. Data is shared strictly as necessary to execute our services:

• Partner Laundries & Delivery Drivers: Customer name, contact number, order items, and pickup address are shared with assigned laundry partners and logistics drivers solely for order fulfillment.
• Payment Gateways: Payment details are processed securely via PCI-DSS compliant providers (e.g., Paystack).
• Infrastructure Providers: Hosting and backend database providers under strict confidentiality agreements.
• Service Providers: Clerk (account sign-in, including Google and Apple sign-in), Cloudinary (storage of profile and laundry photos), Expo and Apple/Google push services (delivering notifications), Brevo (account emails such as password resets), Arkesel (SMS/WhatsApp booking alerts to our operations team and to the laundry handling your order, which include your name, phone number and pickup location), and Sentry (crash diagnostics). Each receives only the data needed for its task.
• Maps, Address Search & Directions: The iOS app displays maps with Apple Maps and the Android app with Google Maps. When you search for or confirm an address, the text you type and the approximate map position are sent to Google Places (through our servers), to Mapbox and, if those return no result, to Photon (operated by komoot). To show the street address of a point on the map, its coordinates are sent to Mapbox. To draw a route between two points, their coordinates are sent to Google Directions and, if it is unavailable, to the public OSRM routing service. These requests contain the search text or coordinates and standard network information such as your IP address. They do not include your name, email address, phone number or account details. When a laundry owner sets their business location on the SIMAME website, the address text or coordinates are sent through our servers to Photon and to Google or Mapbox geocoding.
• Avatars: The default profile illustrations you can choose from are loaded from DiceBear. The request names a fixed illustration, not your personal details.
• App Updates & Performance: Expo (EAS Update) delivers app updates and receives the platform, app version and update channel when the app checks for an update. Expo (EAS Observe) receives app start-up and screen-loading times with screen names, without your name, email address, phone number or address.
• Price-List Scanning (laundry owners): If a laundry owner chooses to scan a photo of their price list, the photo is sent to Google (Gemini API) and, as a fallback, to OCR.space, solely to read the services and prices shown. The owner reviews every result before anything is saved. Stored copies of these photos are deleted after 30 days.
• Legal Obligations: When required by court order, law enforcement request, or applicable data protection regulations.

We require every provider that receives personal data from us to protect it with the same or equal protection described in this policy, and to use it only to provide its service to SIMAME.

We keep your account data for as long as your account is open. You can delete your account at any time in the app (Settings → Account Settings → Delete account, or Settings → Privacy & Terms) or through our Account Deletion Page.

• When you delete your account we immediately remove your name, email address, phone number, profile photo, saved addresses, sign-in sessions, notification devices and your sign-in identity (including revoking Sign in with Apple).
• Records of past orders and payments are kept in anonymised form, no longer linked to your name or contact details, only for as long as accounting, tax and dispute-resolution obligations require.
• Price-list photos uploaded by laundry owners are deleted after 30 days. Crash diagnostics are kept for a limited period by our diagnostics provider and then deleted.

• Marketing notifications (promotions, reminders, referral offers and tips) are off until you turn them on in the app under Settings → Notification Settings, where you can also turn them off again at any time. Order and payment updates are sent so your orders work.
• Location is used only while you use the app, to show nearby laundries and set pickup addresses. You can decline or withdraw it in your device settings and still browse and order by entering an address.
• Push notifications are optional and can be turned off in the app or in your device settings.

We implement industry-standard encryption (TLS/HTTPS in transit, HttpOnly secure cookies, database encryption at rest) to safeguard your data.

If you have questions, concerns, or requests regarding this Privacy Policy or your data, please contact our privacy compliance team at: